Today, Binance, the world’s leading blockchain ecosystem and operator of the world’s largest cryptocurrency exchange by trading volume and users, has launched Binance PayDay, its first global cryptocurrency shopping event. The event aims to encourage and incentivize real-world purchases made with crypto during the holiday season.
When customers make eligible purchases with Binance Pay merchants, they stand a chance to win a share of the $200,000 PEPE rewards pool during the Binance PayDay event, which runs from November 28 to December 12, 2024.
The event features two main promotions designed to maximize user rewards. Under the first promotion, customers who spend a minimum of $20 equivalent in a single transaction with participating Binance Pay merchants will earn $10 back in PEPE tokens. This offer is available to the first 19,480 eligible users on a first-come, first-served basis. The second promotion is set to reward the top 100 spenders on Binance Pay who accumulate a minimum of $200 worth of crypto purchases with selected merchants. These users will share a prize pool of $5,200 PEPE, with the top spender earning up to $350 in PEPE.
“Binance PayDay is all about empowering users to experience the convenience and benefits of crypto payments during the holiday season,” said Rachel Conlan, Binance Chief Marketing Officer. “With cashback rewards and a wide range of participating merchants, we’re making it easier than ever for users to purchase everything from everyday essentials to luxury items while enjoying the speed, security, and cost-effectiveness of using Binance Pay. This campaign highlights how crypto can enhance the shopping experience, giving users greater value and flexibility.”
Through Binance PayDay, users have the opportunity to earn rewards on a variety of purchases from an extensive list of merchants. Binance Pay is transforming how people pay with crypto, with over 28 million users and 11,000 merchants across the globe. From high-ticket purchases like buying luxury cars with LG Dream Cars in France or investing in real estate with Bin Faqeeh in Bahrain, to daily necessities like buying groceries at Pick n Pay in South Africa, or booking flights and hotels through platforms like Travala and Despegar, Binance Pay makes transactions seamless and secure. This reflects the growing acceptance of cryptocurrency payments across various industries and regions worldwide.
More information about Binance PayDay, including full terms and conditions, can be found here:
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